I heard this song in its infancy; I then was lucky enough to hear it after the superb production efforts of Bruce Rintoul of 45 A Side Recordings. It is without any shadow of doubt one of the best songs on our radar this year.
2014 has seen a real blast of strong new music in Glasgow and United Fruit are one of the artists evolving in a way that is not only admiral, but also exciting.
‘How Long (Change You Into Something Better)’ is punchy, poppy and intellectual. United Fruit have kept an edge through the vocal talents of frontman Iskandar Stewart, but by goodness they have also crafted one hell of a pop song.
Roll on the album release.